Archive image: Aerial view of Maldive islands by Travelbag, CC BY 2.0. Photograph taken in 2013; not the WTM event.
The Maldives presented its Visit Maldives Year 2027 campaign to international media and travel businesses at World Travel Market London on November 3, outlining a year-long programme involving tourism operators and island communities.
According to Visit Maldives Corporation, the programme will span local festivals, cultural and culinary events, wellness, adventure and marine activities. The London presentation was accompanied by the launch of the 2027 Visit Maldives Destination Guide.
The destination is represented at the November 3–5 exhibition by a 161-member delegation, including 136 participants from 62 tourism companies. The tourism board said it would discuss marketing and promotional partnerships with airlines, tour operators and travel platforms during the event.
